Hi everyone,
I’m trying to grow my Instagram presence for my cannabis-related content and wanted to ask for advice. Specifically, I’m curious about the best way to approach hashtags. I’ve read a lot about using niche versus popular tags, but I’m unsure how to balance them effectively.
Has anyone experimented with different strategies for visibility and engagement? I’m especially interested in any tips for crafting a Cannabis Instagram hashtag strategy that drives genuine followers rather than just likes.
Any insights, examples, or tools you use would be super helpful!
julie diane at November 28, 2025 at 8:31am EST
Hey! Growing a cannabis-focused Instagram account can be tricky, but hashtags are one of the best ways to reach the right audience. To really boost engagement, it helps to have a solid Cannabis Instagram hashtag strategy that balances niche hashtags, which connect you with genuinely interested followers, and moderately popular ones that expand your reach without getting lost in oversaturated tags. Creating your own branded hashtags can also encourage engagement and make your account more memorable. Tools like Hashtagify, Inflact, or RiteTag can help you find trending tags and track which ones bring real followers, not just likes.